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Archive for January, 2010

Repution Armor Office Is Greener In 2010

Reputation Armor an online reputation management firm has taken more steps in January to creating a more environment friendly office atmosphere. Reputation Armor is a web based company with hundreds of clients and several employees. Each client and employee Reputation Armor has usually creates a paper file and uses up some sort of energy, just like any business. Reputation Armor has taken new steps in 2010 to offset the carbon footprints they are leaving behind.

A few of the Green steps Reputation Armor has taken include: Using Less Paper, Using Energy Saving Light bulbs, Reusing Paper for Written Notes, Unplugging Equipment When Not in Use, Encouraging Employees to Carpool, Incentives for nearby Employees to Bike or Walk To Work, and many more.

A few unique Green Techniques Reputation Armor uses in the office may sound strange like the fact that on bright sunny days they do not use the overhead lighting system is most areas of their 2,500 square foot office. One Reputation Armor employee says “It seemed a little dark at first but it creates a neat work environment. We can see with no problems. Our computers and natural light from the xx-large windows let light pour in on certain days. “

The office also banned paper clips and staplers from being used; Reputation Armor encourages folding paper together on the top left hand corner to create a batch of papers without using a staple. Something as small as saving a staple can make a huge GREEN difference in the work place. 120 is the number of tons of steel saved if every UK office worker used one less staple a day.

Keeping it cold keeps it Green in the Reputation Armor offices also. Reputation Armor is against over using the heat and air conditioning system. It is not to save money since the lease covers the electric bill, it is to save energy. Some employees at Reputation Armor wear sweaters, Blazers, and Even Coats in the office! Heating a drafty office consumes a huge amount of energy; Reputation Armor believes in saving energy at all levels and hopes that other offices will take steps to make a more Green Friendly Office also.

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Using Social Networks For Reputation Management

Social Networks

Using social networks as a Reputation Management tool or technique is not only a good idea, it is a must! The fact is social networks like FaceBook, Twitter, Linkedin, MySpace, and hundreds of others rank very well on Google and other search engines when developed and utilized properly. If you have 12 social networking sites about YOU that rank high on Google, then that mean that you control 12 spots about yourself and own those positions.

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Creating social networking accounts is easy, fast, and in some cases actually fun. There are TONS of social networks on the web for individuals and businesses. Picking a few for yourself and actually using them to your advantage is highly recommended.  

One extremely important tip that Reputation Armor would like to share is remember to log-in to your social network accounts frequently (At Least Weekly) and update your status, or add new content to your public profiles. By adding something new or showing Google that you are actively using these accounts, Google will in most cases perceive that this “account” is very relevant about your name thus ranking higher and stronger. 

Here are a few recommended social networks to consider using:

  Facebook: Facebook can be a great place to network, just make certain you keep your profile free from things you wouldn’t want spread about you online.

  MySpace: With millions of visitors, this popular social networking site can be a great place to get your and your business’ name out there.

  LinkedIn: Here you can create a professional profile that will allow you to interact with others in your profession in a safe and positive manner.

  Twitter: Whether you want to communicate with others or follow the noise about you on the net, Twitter is an essential tool.

After creating these social networks it is a good idea to find like minded people, friends, family, and industry partners to link up with you and network with them. You should also promote your social networks by linking to them when possible from your blog, website, or other social sites.

Reputation Armor Social Profile Creation

We will create you over 75 social network account within 24-48 hours for only $299.00 and optimize them with the content you provide. For more information on Reputation Armor’s Social Profile Creation Service please contact us: 888-358-2766

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Defamation and Slander on the Internet

As social networks like twitter, facebook, and thousands of others plus internet blogs continue to increase in both recognition and use, the opportunities for slanderous and libelous actions increase proportionally. Defamation, sometimes called “defamation of character”, is spoken or written words that falsely and negatively reflect on a living person’s reputation. Slander is generally spoken defamation, while ‘libel’ is written. Many people confuse written information as slander, which is perfectly normal and ok.

Owners of blogs are usually immune from liability for defamatory statements posted on their websites, as long as they did not have a say in the actual posting. In 2003, the Ninth Circuit Court of Appeals ruled that a listserv moderator and operator of a website which allegedly published defamatory statements provided by a third party were eligible for immunity under the Communications Decency Act (CDA). Batzel v. Smith, 2003 US App.LEXIS 12736 (9th Cir. 2003). However, if the online service provider plays an active role in soliciting information from users that leads to the defamatory act, the operator may not be protected by the safe harbor provisions of the CDA. In Carafano v. Metrosplash.com, Inc., a federal court ruled on the application of the safe harbor of the Communications Decency Act (CDA). The defendant in that case operated a matchmaking website known matchmaker.com. While operators of blogs and services are normally immune from such liability, the more active the service is with its member’s, the larger the probability of possible liability as a publisher of defamatory materials.

Another potential source of liability is the person who actually posted the defamatory materials. As with more general defamatory statements or materials, a poster can be held personally liable for anything posted which reflects falsely and negatively on a living person’s reputation. Posting false and explicit claims regarding a person will in general be held as defamatory for purposes of liability. However, other issues come up concerning the anonymity of the individual posting the information, and if known, the jurisdiction in which they are subject.

More often than not, reputation management is the only remedy to “internet slander” or correctly put “libel”. Online reputation management is one of the fastest and most inexpensive ways to deal with negative information that is posted about an individual or business online. Reputation management is not a cheap or low cost solution but, compared to the cost of long drawn out lawsuits that you may loose, it is A LOT cheaper.

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Domino’s Pizza is proving that reputation management can go a long way

Reputation management is a term often thrown around the Web as a way to respond to criticism (warranted or not) before it gets out of hand and a brand is damaged. But Domino’s Pizza is proving that reputation management can go a long way as an offensive manuever; before any damage has actually taken place.

Domino’s new ad campaign skewers their own product; with the intent of selling a new, tastier brand of pizza. You might have already seen the spots or heard them on the radio. It can be quite alarming (or at least eyebrow-raising) to hear a company blast its own product. For example, one spot features the voice of a past Domino’s customer saying, “Domino’s pizza crust to me is like cardboard.” The commercial then goes on to announce Domino’s new formula, including new crust and sauces. As little as just a few years ago, such a tactic was unheard of. Not anymore. Not in an age if empowered consumers.

Domino’s does not need a lesson in bad publicity in the Internet age. Just last year, employees did plenty of brand damage by posting YouTube videos documenting the mistreatment of food before serving it to customers. This time, however, Domino’s is striking first. It’s a bit of reverse engineering that might start a new wave of reputation management tactics as brand promotion, not damage control.

Read the entire article…

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Happy New Year From Reputation Armor

Reputation Armor (ReputationArmor.com) and the staff of ReputationArmor.com would like to wish everyone a happy new year! We hop 2010 will bring you and yours success and happiness!

Reputation Armor has many positive changes planned for 2010 and hopes to continue serving the business world with our unique reputation repair process.

There will be a few changes to the structure of Reputation Armor this year, including, a new price structure to better serve our clients and “personal” (Individual) clients. We will have optional monthly payment plans for accounts that are focused on individual names. This will help non-businesses and non professionals (Doc., Lawyers, Real Estate), that have reputation issues have the opportunity to use a reputation management company more affordably.

We are also launching a web based online privacy product that will help individuals wipe the internet of private information and protect themselves from prying eyes, identity theft and more!

Again we wish you a Happy New Year!

Our offices are closed today (Friday Jan 1st 2010) and will reopen this Monday

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